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Last updated: 21 December, 2010
Why advertise with MJA InSight?
1. Credible and trustworthy – InSight is published by the Australasian Medical Publishing Company (AMPCo), a fully owned subsidiary of the Australian Medical Association (AMA). AMPCo also publishes the Medical Journal of Australia (MJA).
2. Unrivalled distribution – InSight is the email newsletter with the highest distribution in the professional services market in Australia, let alone the medical industry — delivered to over 22,000 doctors and 13,000 allied health care professionals each week.
3. Data Integrity – InSight is independently audited by the Audit Bureau of Australia. InSight boasts an email delivery rate of 99.8% as subscriber details are updated with the MDA (Medical Directory Australia) each month to ensure the data is up to date, accurate and secure.
4. Segmentation – The InSight newsletter can be segmented by demographics (areas of medicine, prescribing habits, age, sex, location) increasing response and return. No other online newsletter can deliver such highly targeted marketing communication to doctors who are normally difficult to reach and engage with via other forms of media.
InSight Media Kit 2011. (Advertising rates are valid 01/09/11 — 31/12/11.)
For advertising and marketing enquiries contact:
Joseph Sing
National Advertising Manager
Email: jsing@ampco.com.au
Phone: +61 2 9562 6621
Mike Mata
Senior Account Manager
Email: mmata@ampco.com.au
Phone: +61 2 9562 6626
For information on material delivery contact:
Stewart Packham
Advertising Coordinator
Email: stewart@ampco.com.au
InSight policy on electronic advertising
InSight advertising and sponsorship policy
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